13 best Chrome extensions for digital marketing and SEO

As digital marketers know all too well, industry trends change rapidly.

It can be overwhelming trying to keep up with the ever-changing landscape.

Staying up to date and applying SEO and digital marketing best practices is much easier with the help of helpful tools.

Here are 13 great options available as Chrome extensions to increase your efficiency and productivity right in your browser.

1. Headline Studio by CoSchedule

Headline Studio by CoSchedule is a Chrome extension designed to help marketers optimize their headlines for increased traffic.

Headline Studio uses comprehensive data to analyze headlines and suggest better words and phrases to improve SEO.

It also provides analysis to see if your titles are outperforming or underperforming compared to your competitors’ titles.

Headline Studio is ideal for marketers who want to improve their letterhead writing skills and consistently produce high-quality, intriguing headlines that stand out from the crowd.

Price: Release

2. Wordtune

Wordtune home page.

Wordtune uses AI technology to evaluate your work and help you create a clearer, more compelling writing style.

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While fully AI-generated content is considered spam according to the Google Search Quality Rater guidelines, using an AI tool to refine your writing style can be extremely beneficial.

With the free version of Wordtune, you will benefit from:

In addition to the above features, the Premium version of Wordtune offers:

  • Word search.
  • Tone controllers.
  • Length controllers.
  • Smart paste.

Price: Free, Premium at $ 9.99 / month

3. SEO Pro Extension

Example presentation of the SEO Pro extension.

SEO Pro plugin is designed to quickly analyze website properties to provide a simple overview of SEO data, as well as tips on how to improve SERP (Search Engine Results Page) ranking.

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SEO Pro Extension will also identify areas of your website that do not have complete SEO information, such as images without ALT tags.

With SEO Pro Extension, you will also be able to analyze your competitor’s websites for advice on how to optimize your website in the context of your unique industry.

Price: Release

4. Buffer extension

Example of buffer extension.

Buffer is a platform that makes it easy to share your brand’s social media content.

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The Buffer Chrome extension creates a convenient process for sharing selected articles as you come across them.

Price: Free, Pro at $ 15 per month, Premium at $ 65 per month, Business at $ 99 per month

5. Ahrefs SEO Toolbar

Screenshot of Ahrefs SEO Toolbar.

An understanding of SEO is one of the most important content marketing skills, and with Ahrefs SEO Toolbar, even novices can start optimizing for search engines like a pro.

This extension includes information on a page:

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  • Title and description.
  • Canonical URL.
  • Exploration capacity.
  • Headers and sub-headers.
  • Number of words.
  • Social tags.

This is especially useful for collecting data on top-ranked search results.

For experts, Ahrefs SEO toolbar provides efficient and comprehensive breakdown to speed up SEO related edits and changes.

Price: Free (requires a free account)

6. MozBar

Sample MozBar functions.

Brought to you by Moz, MozBar is an on-page SEO toolbar designed to speed up your team’s research process, especially when it comes to link analysis.

It is also useful for the competitive ranking of the terms you are considering.

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With just one click, you can view SEO metrics for any web page using MozBar.

MozBar features include:

  • Check the page authority and domain authority when looking for external links.
  • Highlight keywords on any page to analyze how your competition has used them.
  • Break down links on any webpage by followed, untracked, external or internal.
  • Export the SERPs analysis to a separate file.

Price: Free (requires a free account)

7. Grammar

Screenshot of the Grammarly extension.

Bad writing is an instant stop for blog readers. Grammarly’s Chrome extension is useful for marketing copywriters who want to hone their writing and professionalism.

From spelling and grammar error detection to highlighting annoying phrases, Grammarly is one of the best Chrome extensions for digital marketing when it comes to editing.

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Whether you’re writing blog posts or landing pages (or even personal emails), Grammarly will firm up your writing style and help you say exactly what you want.

With the free version of Grammarly, you will benefit from suggestions related to:

  • Spelling.
  • Grammar.
  • Punctuation.
  • Concision.

With the Premium version of Grammarly, you will get additional information through suggestions related to:

  • Clarity.
  • Your.
  • Plagiarism.
  • The choice of words.
  • Formality.

Price: Free, Premium at $ 29.95 / month

8. Keywords everywhere

Use of the Keywords Everywhere extension for search.

Keyword research is a big part of SEO. With Keywords Everywhere, you can speed up the process.

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Keywords Everywhere offers on the page:

  • Search volume analysis.
  • Keyword cost per click (CPC) information.
  • Competition information.
  • Trend analysis.

Price: The free version includes additional data and keyword variation in the search; otherwise, its price is based on using credits – $ 10 for the cheapest plan, which offers 100,000 credits (or 100,000 keywords)

9. Scribe by cursive

Screenshot of the Scribe by Cursive extension.

Scribe simplifies training and information sharing. It promises to save your team over 20 hours per month by automatically generating tailored tutorials based on your online activity.

Scribe records your process by monitoring clicks and generating screenshots, turning that data into a step-by-step guide you can share with your team or help customers troubleshoot issues.

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Price: Release

10. CloudApp

Screenshot of the CloudApp extension.

CloudApp offers one-click screen recording to streamline information sharing capabilities within your team.

Do you see anything useful? Quickly capture it directly from your browser and share it with relevant colleagues.

You can easily annotate screenshots and videos without switching to another tool.

Price: Free, Pro at $ 9.95 / month

11.g Candy

GSweets slash commands to save time.

If you are a Google Docs user, you are going to love this handy tool. gSweets offers useful and time-saving slash commands to help you format documents faster and easier.

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For example, instead of highlighting some text and selecting “Header 1”, on the top toolbar – just type the slash command “/ h1” (and so on) and get on with your work.

Price: Release

12. Bitly

Example URL shortener from bitly.

As any avid social media user knows, adding hyperlinks to your tweets or posts can be unsightly and waste valuable character space.

Bitly Chrome extension allows you to shorten any URL with one click for easy sharing.

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The new short link you create with Bitly will automatically be copied to your clipboard so you can move forward quickly.

You can customize the links with UTM tags and custom branding domains for additional marketing benefits.

Price: Free, Basic at $ 29 / month, Premium at $ 199 / month

13. Extract

The extract allows to highlight the texts on marriage.

Snippet is a Chrome extension that digital marketers can use to perform various tasks. Specifically, content marketers can highlight text snippets on the web as an easy reference point for source material when writing content.

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Other use cases might include highlighting news headlines to read later or describing a course or webinar to watch later.

You can also sync Kindle Highlights, which is especially useful if you read a lot of books that inspire your marketing approach.

Price: Free, PRO at $ 24.99 / year

Final thoughts

The best Chrome extensions for digital marketing make your life and your work easier. These helpful tools can streamline your research process and even improve your writing.

Do you have a favorite digital marketing Chrome extension that we missed? Tweet your favorites to @SEJournal.

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